It all starts with communication. Let your team know about your store and what kinds of products you carry. Engage with them on what kinds of products they would like to see and would feel comfortable promoting.
If you are carrying digital products, you could offer free samples of your products. For example, you could offer them a free chapter from an ebook with a link to your store so they can buy the full ebook.
Get creative. The only difference between promoting to your SFI team and general marketing is that you have already built a rapport with your team.
It all starts with communication. Let your team know about your store and what kinds of products you carry. Engage with them on what kinds of products they would like to see and would feel comfortable promoting.
If you are carrying digital products, you could offer free samples of your products. For example, you could offer them a free chapter from an ebook with a link to your store so they can buy the full ebook.
