Banner impression is a strategic web advertisement and the cost to you is either based on click-through rate (CTR) or cost per thousand (CPM), so effort need to be made to display banners that are impressive, attractive, simple and yet make sense.
As you can see, apart from some of these generic qualities that are attractive, there is no single SFI banner that trumps all others, but that specifically, different banners are attractive to different segment of people and it also depends on your target audience.
Now think of it, which banner gives an attractive impression to retirees or near retirees, if that is you target audience? In this case an attractive SFI banner will be the 'Worried about your retirement?' one located here: https://www.sfimg.com/Resources/MarketingCenter?form=MarketingAids&pg=8
Another attractive banner that may target very low income earners will be that the'Worried about your pay check?' here: https://www.sfimg.com/Resources/MarketingCenter?form=MarketingAids&pg=9
On general target, I will recommend a banner that shows a smiling face depicting happiness, seemingly brought about by the decision to join SFI will be attractive: 'Millions of people all over the world are making money online' and you can find it here: https://www.sfimg.com/Resources/MarketingCenter?form=MarketingAids&pg=10
What of if you are targeting well to dos, who are more interested in being their own bosses, than out of financial problem? An attractive banner that portrays a smiling, confident and self made person may be appropriate like the on displaying 'There is no business like home business' here: https://www.sfimg.com/Resources/MarketingCenter?form=MarketingAids&pg=5
Prospecting for PSAs by targeting games enthusiasts will make banners that emphasise games be the most attractive to this set of audience and you can find some here: https://www.sfimg.com/Resources/MarketingCenter?form=MarketingAids&pg=1
In conclusion, you can see from the above that banner impression is not one size fits all advertisement, but that it's different strokes for different folks.
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Banner impression is a strategic web advertisement and the cost to you is either based on click-through rate (CTR) or cost per thousand (CPM), so effort need to be made to display banners that are impressive, attractive, simple and yet make sense.
As you can see, apart from some of these generic qualities that are attractive, there is no single SFI banner that trumps all others, but that specifically, different banners are attractive to different segment of people and it also depends
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