Creating your own SFI co-op and starting a blog about SFI are two different methods to help you grow your SFI business. Before you decide which one to focus on between the two or decide to do both, you need to be clear how each method contribute in positioning your business in the market and boost your revenue.
Creating your own SFI Co-op:
When it comes to getting the most for your advertising dollar, co-operative advertising can be your most powerful, revenue-generating opportunity. Here are the advantages:
- Effective tool to get increased exposure—at less cost. You need to inform your team if they are interested in participating your co-op and if they are willing to share advertising costs, while at the same time creating brand name awareness and acquiring new sign ups.
- Increase your purchasing power by pooling all co-op participants’ shares of the advertising costs. By doing this you’ll be able to employ services of top marketing agencies that bring results and widen your choices of media such as radio, television, magazine and newspaper.
- Using co-op advertising cuts down not only on your media costs but also on your ad production and creative expenses as well. A smart advertiser will factor co-op advertising, if available, into his or her budget.
Be careful to coordinate any co-op advertising you do within your overall marketing scheme. Only use co-op advertising if it meets your needs. If you’ve chosen a different approach in your advertising campaign, don’t switch in midstream just to take advantage of free advertising dollars.
Your SFI co-op is highly dependent on the number of participants in sharing the advertising costs and their willingness to commit. The more committed participants the better.
Starting a blog about SFI:
Blogging is a marketing tactic to get your SFI business more online visibility. When you blog, you’re increasing your online exposure – being able to be found and seen on the Internet. It is one of the most effective tools to help get your SFI business out in front of people looking for your products or services on the Internet.
Here are the benefits of blogging:
- Drives new traffic to your website
Create content around keywords you want to rank for in search converting site visitors into sign-ups. Updating your blog content more frequently will help you drive even more traffic, leads and sign-ups for your SFI business.
- Convert traffic into leads
When you write a blog post, you’re creating an opportunity to generate new leads. How? Just add a lead-generating call-to-action button to every blog post.
- Establish authority
Make your blog informative and educational answering common questions for your visitors. If you’re consistently creating highly informative and educational content on your blog which is helpful to your marketing target, your visitors will most likely keep coming back to your blog site and it will help you establish as authority in their eyes.
Use blogging as an effective tool in generating leads. You need fresh constant supply of sign-ups to expand your team through duplication and your SFI co-op and blogging may provide best solution to drive your business growth with long-term results.
Both methods are vital to your SFI business. Make use of them accordingly to benefit your SFI business.
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Creating your own SFI co-op and starting a blog about SFI are two different methods to help you grow your SFI business. Before you decide which one to focus on between the two or decide to do both, you need to be clear how each method contribute in positioning your business in the market and boost your revenue.
Creating your own SFI Co-op:
When it comes to getting the most for your advertising dollar, co-operative advertising can be your most powerful, revenue-generating opportunity.
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