Hello, Manohar Mattu.
You are coming back to the old question of inactive affiliates.
There is no single SFI Team Leader who is not faced with this very same question: Sleeping Affiliates who do not seem to have any interest in all the great opportunities SFI has to offer.
It is a wonder, isn't it?
It is being debated in the Forum as well as through multiple questions at Ask SC. You have been an Affiliate for over 30 months. You have had your share of readings on the issue.
It is time to strip it to the bone.
Thus, my answer does not aim to be the most popular and gain the most votes.
Rather, my answer aims at waking up people.
I. You cannot convince anybody.
For the conviction to last, it has to come from within.
We all have noticed few affiliates who join SFI and run with it to make great team leaders and score outstanding success. They were looking for a business like SFI and found it.
We have not done anything to "convince" them. They convinced themselves that this was good for them.
We also have seen others who join and struggle with it, not sure what to do with it, but willing to learn.
But the vast majority of sign-ups do not even bother scoring one single VP to express a minimal interest. We are not even sure whether the emails they gave to register are real or fake.
We send mailers and eCards. But we have no way of knowing whether they reach destination let alone whether they are opened by the recipients. There is nothing you can to "convince" this category. As a result, our genealogies are full of red flags of Affiliates in the brink of being deleted from the SFI database.
You can keep sending them reminders and invitations to take their business seriously.
SFI will keep sending them weekly newsletters, until they are finally deleted.
It is true that, from time to time, we read the story of a previously sleeping affiliate who wakes up and start working. But such come back is very rare and far in between.
II. What we can do is help and support those who, at least, show a minimal interest
"Effective sponsoring" is working with those who are willing to work.
Actually, this is what SFI is recommending in the "Does and Don't" of "Being an Awesome Sponsor".
Although we should not cut all ties and give up on the sleeping affiliates, they should not be our primary focus.
Our efforts will get much more rewards and appreciation from those Affiliate who are responsive.
III. Next is: Keeping up the Marketing and Sponsoring Efforts to bring in new Sign-ups on a Regular Basis.
I am convinced that an intelligent marketing strategy can target the serious prospects who are truly seeking genuine online businesses that offer opportunities of success as SFI. It is a matter of market research and segmentation.
It requires a focus on quality of sign-ups versus quantity.
The major breakthrough in sponsoring, we all are looking for, will only come through this effort.
This is most the realistic approach in solving the question of inactive affiliates.
Hopefully, this will open the eyes of many a reader of Ask SC, even if they do not like it, or vote it down.
Good luck to you, Manohar Mattu,
and to every SFI Affiliate.
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