The best paid options are the ones that give you the biggest return for your money. All of them start off inexpensive but the longer you stay the more you pay. This is 2 fold. First of all, an ad is only going to pull well for so long until it needs revamping. This is the reason for a split test with ad groups. The more platforms you experiment with the better off you will be. They all have basically the same layout but different algorithymns. They have different features and functions as well. Finally, all of the PPC exchanges do what they do because it is highly profitable. You will spend hours tweaking ads just to find that they don't pull as well as the original. My advice: find the ones that offer a discount to open an account. Open as many as you think you can fund. Set up your best campaign and get help from a support specialist as they are eager to work with new accounts. Once you have them all set up. Point them all to the same gateway as enjoy the spoils as long as you can. Whenever it becomes cost ineffective, discontinue using the accounts. If you plan on doing ppc for the long haul then you really do need to turn it over to a certified professional.
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The best paid options are the ones that give you the biggest return for your money. All of them start off inexpensive but the longer you stay the more you pay. This is 2 fold. First of all, an ad is only going to pull well for so long until it needs revamping. This is the reason for a split test with ad groups. The more platforms you experiment with the better off you will be. They all have basically the same layout but different algorithymns. They have different features and functions as ...more
