Who is the better demographic to target in my ads? Retired persons...or homemakers?

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5776 votes
Shadrack Abere, Aff (Kenya) Top Author Forum Guru 6/22/2014 3:58 am
Affiliate since: 05/16/2014, Power Rank: 99999999 | Read Shadrack's 10 other Ask SC answers
Hello Lih,
It imperative to understand the two demographics fully and what they do on a daily basis so as to decide as to who you should direct your SFI adverts to.
Retired people are basically persons who have been in formal employment during their active and productive ages but they are currently at home. Some of them can engage in some kind of offline business and/ or consultancy services depending on their professional qualifications.
However, most retirees like me end up finding
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