Hello
The best keywords are 2 to 4 word phrases that accurately describe what you have to offer to your customers.
- Avoid Single-Word Terms:
Single word terms are usually a poor choice for optimizing. That's because they're too broad, and they're too competitive. Most SEO's won't touch single word terms for this reason. Two and three word phrases are not only easier to rank for, they send you much higher quality traffic.
- Avoid terms that are too broad and not focused to what you offer;
- Avoid terms that are too specific or specialized, which nobody searches for;
- Avoid terms that are unpopular;
- Avoid highly competitive terms;
So the trick is to find search terms that are highly relevant to what you offer, popular enough that they'll result in decent traffic to your site, but not so competitive that you can't rank well for them.
Tip: Consider word variants, and word order.
Hope it helps.
less
Hello
The best keywords are 2 to 4 word phrases that accurately describe what you have to offer to your customers.
- Avoid Single-Word Terms:
Single word terms are usually a poor choice for optimizing. That's because they're too broad, and they're too competitive. Most SEO's won't touch single word terms for this reason. Two and three word phrases are not only easier to rank for, they send you much higher quality traffic.
- Avoid terms that are too broad and
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