What keywords should I avoid when setting up advertisements on search engines?

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Sandy Ahn, Aff (Korea, Republic Of) Top Author Forum Guru 6/6/2014 8:37 pm
Affiliate since: 01/29/2014, Power Rank: 99999999 | Read Sandy's 13 other Ask SC answers
"What keywords should I avoid when setting up advertisements on search engines?"

Google and YouTube are the No.1 and No.2 search engines in the world at the moment.
But I think there are some more niche areas that people do not normally know or utilize while these ones already have their own SEO strategies optimized for you to advertise your website or blog pages including your gateway links for SFI and TripleClicks, for example (I have some positive results from here):

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