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There are 9 main points SEO related:
• Keywords
• URL Text
• Meta tags
• Title tags
• Image Names
• ALT tags
• Heading tags
• Content
• Hyperlinks
The purpose of these steps is to load your pages with as many "keywords" as possible.
- Keywords
Keywords are the most important aspect of good SEO, this is where you tell the Search Engines what your site is about. Search Engines use an algorithm to determine the "Keyword Density" of your site, this formula is: Total Words ÷ Keywords= Keyword Density
Choose keywords that best relate to the information, products or services that you are offering
- URL Text
When you name a new page you have the option to call it anything you could possibly think of, why not set a keyword?
- Meta tags
These tags are dwindling in importance since Search Engines are now looking at content. Optimize your meta tags to match your content, products, and services.
- Title Tags
Title tags are the tags that tell the Search Engine the title, or formal description of the document or page. This is the word or phrase that is seen at the top of the browser window. The most important rule about title tags is, don't put anything in the title tags but keywords.
- ALT tags
Alt tags are keywords that you can attach to images, giving more weight to the image since Search Engines can't analyze the content of the image itself.
- Heading tags
Heading tags are associated with the bold font that leads into a section of text.
heading tags should only be keywords, and should be presented in the order that your Meta tags follow. H1= first meta tag, H2= second meta tag...
Try to utilize all 6 heading tags on each page to ensure maximum page optimization.
- Content
Each web page should have at least 350 words on it, and the more the better, but keep in mind the formula for keyword density.
- Hyperlinks
Hyperlinks are text links to other pages on your site.
The rules of hyperlinks are:
• Use hyperlinks so the Search Engine will have a text link to follow to the next page
• Don't use one word links, use long link phrases, preferably keyword phrases
• Use bullets, or some sort of small image that you can attach an ALT tag to
Home this steps will be useful to you.
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