A very good and often misunderstood question.
The most obvious answer is the members. You can liken it to your SFI downline in some ways. If you have 200 members of your downline, but only 3 are taking any action then this is not going to help you too much. Safelists rely on the members reading and then clicking on emails. The important part of this sentence is reading.
Some of the members will glance at the email headline and go straight to the link to click for their credits. There are those that are only interested in getting credits so they can send out their emails. Of course they expect their emails to be read.
So when looking at safelists as a form of advertising the number of members they have is not the only factor you need to weigh up. As the majority of safelists are free to join you can join some and send out your ads and see the response you get.
Before you write any of the safelists off, have a good look at your ad. Would you sign up or buy something from the ad. If not it is time to rewrite your ad. If you find success with an ad then you may want to take out a pro grade in that safelist.
The popularity i.e. membership of a safelist can act as a good indicator to the amount of active members they have but it is up to you to check out each and every safelist by joining and sending out ads and checking responses.
You may even consider starting your own safelist. That way your ad goes out as the header and or footer ad on ever email sent out by the list members.
I sincerely hope this helps you and wish you good luck in all your SFI endeavors.
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A very good and often misunderstood question.
The most obvious answer is the members. You can liken it to your SFI downline in some ways. If you have 200 members of your downline, but only 3 are taking any action then this is not going to help you too much. Safelists rely on the members reading and then clicking on emails. The important part of this sentence is reading.
Some of the members will glance at the email headline and go straight to the link to click for their credits.
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