I struggled with this one for a while too, but I think that I have a strategy that has greatly helped me. Now, when I send these out, I also include a "free gift." This free gift could be something like an online book, article, etc.
Either way, with the "free gift," I now inform the individual that as a bonus for being a loyal customer (or whatever), I'd like to send you this "online redemption code" which is worth $12. I ask them if they'd like to receive it - if they say yes, I just email it. If they say no... I move on.
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I struggled with this one for a while too, but I think that I have a strategy that has greatly helped me. Now, when I send these out, I also include a "free gift." This free gift could be something like an online book, article, etc.
Either way, with the "free gift," I now inform the individual that as a bonus for being a loyal customer (or whatever), I'd like to send you this "online redemption code" which is worth $12. I ask them if they'd like to receive ...more
