I have experience with in-person presentations, direct mail, trade shows, handing out biz cards, network at events, etc. Can offline marketing be as effective for my SFI business as online marketing?
Yes, it can be extremely effective, especially if this is a type of advertising you enjoy doing, so your enthusiasm for your subject, SFI and Triple Clicks, will come thru to your audience.
Conversely, you will only reach the attendees, maybe some of their friends thru word of mouth, which can be a fairly small return for a good bit of effort. Advertising online can literally extend to many thousands of people with less output, and potentially much better return.
Ultimately, I would say that which makes you most comfortable doing may work best for you. Either way, I wish you the best success...
less
Yes, it can be extremely effective, especially if this is a type of advertising you enjoy doing, so your enthusiasm for your subject, SFI and Triple Clicks, will come thru to your audience.
Conversely, you will only reach the attendees, maybe some of their friends thru word of mouth, which can be a fairly small return for a good bit of effort. Advertising online can literally extend to many thousands of people with less output, and potentially much better return.
