Yes, it is always a good idea to reassign PSAs to someone from their own country. The reasons are many to include:
1. They know each other's language and customs.
2. They know more about the market locally.
3. The may actually be in proximity of each other so that they can collaborate in person. This way they provide moral support and gain a stronger affinity for teamwork.
4. It will encourage duplication of affiliates.
These are a few reasons why reassigning PSAs based on geography is good advice. Moreover, reassigning affiliates should be done in such a way as to proliferate business. Inactive affiliates may become active and should not be scorned but active affiliates provide the synergy needed to create duplication.
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Yes, it is always a good idea to reassign PSAs to someone from their own country. The reasons are many to include:
1. They know each other's language and customs.
2. They know more about the market locally.
3. The may actually be in proximity of each other so that they can collaborate in person. This way they provide moral support and gain a stronger affinity for teamwork.
