The best way to explain TCredits to a prospect is simply to tell them that they are like tokens used to pay a fare. Almost in every country, there is knowledge of a fare. While there are different uses of fares in differ countries, a fare is simply the price to get the desired service.
The desired service in the case of Tripleclicks is authorization to bid in auctions. So in order to participate, everyone must have TCredits. This is simple to understand in any language and in every country. Just like one would have to pay a fare to ride a bus, or train, TCredits are needed to participate in auctions.
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The best way to explain TCredits to a prospect is simply to tell them that they are like tokens used to pay a fare. Almost in every country, there is knowledge of a fare. While there are different uses of fares in differ countries, a fare is simply the price to get the desired service.
The desired service in the case of Tripleclicks is authorization to bid in auctions. So in order to participate, everyone must have TCredits. This is simple to understand in any language and in every ...more
