This is a great question! I think that's the first obstacle we all need to overcome.
The impression people will get of SFI starts with your ad. The ready-made ad texts provided here are excellent, but you might want to go for more personalized ads. I normally make my own ads, with my photo and wording which shows that I'm a real person. My ads are linked to my blog pages, one in English and the other in my mother tongue, where I explain everything which might rise doubts about legitimacy of the program - details about the company, the fact that it is BBB-accredited, tasks to be accomplished, methods to earn income, methods of payment, and alike. I also make it clear there that this IS A REAL BUSINESS which won't make you rich over night and that you need to put time and effort in it, every day.
As concerns convincing your new PSAs and CSAs, it's most important to notify them through stream mail or genealogy mailer whenever you advance to the next level or earn prizes or anything which indicates to your personal success. Lead by example, and take a positive attitude and friend-to-friend approach.
All in all, this is a real business, and we are real people, and just need to pass that message to our future prospects.
I hope you'll find this answer helpful, but I'm also sure there are many other ideas and I'll follow other people's answers closely because this is one of the crucial issues.
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This is a great question! I think that's the first obstacle we all need to overcome.
The impression people will get of SFI starts with your ad. The ready-made ad texts provided here are excellent, but you might want to go for more personalized ads. I normally make my own ads, with my photo and wording which shows that I'm a real person. My ads are linked to my blog pages, one in English and the other in my mother tongue, where I explain everything which might rise doubts about legitimacy
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