I think that making a great advertising plan is what makes the difference. It's not what goes best to the others, it's what goes best to you. Finding a best solution and a way to advertise your business is the most important. That's the way to get new affiliates. After that, creating a nice communication and lead by example to your affiliates is next big thing that makes a difference. Find something that suites you the best, to advertise SFI and TripleClicks, and make your path to the success.
