It's easier to explain such thing to someone who's already running similar business than to a complete beginner. However, the most important is to make them aware of all benefits they enjoy as ECAs. The biggest one is worldwide free advertising they get, so concentrate on that part. Let them understand the basic of SFI affiliate's duty (promoting and selling TripleClicks' products) and help them realize how it could increase their profit and range of customers. Don't forget to mention all other benefits as well, such as managing the prices, shipping fees, discounts and making deals with buyers in whatever way they suit best. In one word, they have freedom to set everything up in their own way.
It's easier to explain such thing to someone who's already running similar business than to a complete beginner. However, the most important is to make them aware of all benefits they enjoy as ECAs. The biggest one is worldwide free advertising they get, so concentrate on that part. Let them understand the basic of SFI affiliate's duty (promoting and selling TripleClicks' products) and help them realize how it could increase their profit and range of customers. Don't forget to mention all other benefits ...more
