First you should explain the function. The fact is, people choose products or services to solve their problem, even an opportunity. Who will choose to work in SFI are those who want to earn more money.
So, your first point is simply something look like:
This is an opportunity to earn money online.
Second, show your prospect that SFI is not a scam, make it reality. "This system is proven for 15 years", at least, build some trust in their mind about this business. Show example, "some people made $x per month after half years, grow to $y after 2 years". And, maybe, not to emphasize with the phrase "not a scam".
After that, tell them about advantages of home business:
For simple short and sweet purpose, you may not showing all the advantages. Emphasize only the advantages which solving the fatal problem of offline business.
1) Running a home based business not require to invest a lot of money.
2) You can do everything by yourself, without hire others to work for you.
Especially, with SFI affiliates program,
1) An affiliates can start working immediately, with the complete training material. there are a lot of build-in tools and learning material which teach you what to do, and how to do it. It teach you how to start your web project and promote your business. The content about "training is provided" is somewhat important to build their confidence, at least, it is viable, rather than feeling impossible.
2) No risk, as we already can access for full information of SFI before you choose to spend money on it. (There are a lot of online job/ business opportunities that require a membership fee before you access into it, and found out that it doesn't work as how it explain in the introduction.)
There is one more important thing, that is speak their language. This help to grab their attention.
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First you should explain the function. The fact is, people choose products or services to solve their problem, even an opportunity. Who will choose to work in SFI are those who want to earn more money.
So, your first point is simply something look like:
This is an opportunity to earn money online.
Second, show your prospect that SFI is not a scam, make it reality. "This system is proven for 15 years", at least, build some trust in their mind about this business. Show
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