No matter what you may have heard, paid advertising is more effective and the reasons are:
1. It gives you more options in terms of space, style and quantity of pictures to include in your ad, unlike some free ads that restrict all these, while others do not even allow pictures and styles for example. These options make your ads more attractive to your target audience; hence the possibility of conversion is more likely.
2. Paid ads enable your ads to be placed in positions where they enjoy priority viewing over the free ads. They may be placed on front page, as top ads and in some cases, nation-wide placement. This kind of placement has the benefit of significantly increasing the visibility of your ad, which will lead to a higher traffic than the free ads. Note that the higher the traffic, the better the possibility of conversion.
3. Another reason is that paid ads enjoy the benefits of auto repost without you doing that manually every time your ad expires, or to make it visible because new ads tend to override old ones in a very rapid pace. Therefore, even if you forget about your ad, it may continue to be active and generate results because it allows it to run on auto pilot.
4. The time it takes paid ads to expire is far more than the time it takes for free ones to expire. It is as good as some paid ads lasting for a year (depending on the package you choose) and it is as bad as some free ads lasting for just a day.
There are many more but these are the essential reasons and it does not mean free ads are not effective, but that they are more time consuming in having to place them manually everywhere and in most cases every day, with the possibility of very low traffic.
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No matter what you may have heard, paid advertising is more effective and the reasons are:
1. It gives you more options in terms of space, style and quantity of pictures to include in your ad, unlike some free ads that restrict all these, while others do not even allow pictures and styles for example. These options make your ads more attractive to your target audience; hence the possibility of conversion is more likely.
2. Paid ads enable your ads to be placed in positions where
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