What are some ways to make my advertising more effective?

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Robert Cwik, Aff (Poland) Top Author Forum Guru 8/1/2013 2:34 am
Affiliate since: 04/08/2013, Power Rank: 99999999 | Read Robert's 47 other Ask SC answers
Dear Milica,

The two ways of making your advertising more effective I'd like to discuss here are:

a) addressing your ad to the right group of people,
b) structuring your ad according to the media you are using;

and that's easier than it sounds.

As for a) addressing your ad to the right group of people.
Since I don't know what kind of advertising your are using (paid or free), let me address this question from the point of view of a person who
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