The most overrated activity is recruiting, and the most underrated activity is selling.
When you first join a network marketing company, you very quickly learn that you need to build a big team to earn lots of money. So, you start recruiting as hard as you can. However, there is a difference between recruiting and sponsoring, and most affiliates focus on one at the expense of the other.
Recruiting is signing up new PSAs, while sponsoring is supporting and helping the PSAs you already have. If you are spending all your time recruiting, and not enough time sponsoring, you may have a big team of PSAs, but most of them will be inactive. By spending less time on recruiting and more time supporting the PSAs you do have, you will have a smaller team, but it will consist of more active members. This is what you are aiming for in your team building efforts, and it's why recruiting - or too much recruiting - is overrated.
At the other end of the scale, selling often tends to be the last thing people focus on in any network marketing business, and SFI is no exception there. What many affiliates tend to forget is that the only way SFI as a whole makes money is by selling products. If TripleClicks didn't make any sales this month, it wouldn't matter how big our teams are, or how many VP we have earned; there wouldn't be any money in the TripleClicks Executive Pool to be shared out. That's an extreme example, but I think it illustrates the point.
The first task for any new affiliate should be selling products at TripleClicks. Then he or she can move on to recruit a small number of PSAs, and teach them to do the same. That is the key to success with SFI, and it's completely the opposite of what most people tend to do.
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The most overrated activity is recruiting, and the most underrated activity is selling.
When you first join a network marketing company, you very quickly learn that you need to build a big team to earn lots of money. So, you start recruiting as hard as you can. However, there is a difference between recruiting and sponsoring, and most affiliates focus on one at the expense of the other.
Recruiting is signing up new PSAs, while sponsoring is supporting and helping the PSAs
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